SOZO Design Ltd B Corp Impact Report 2025

Proudly B Corp

We are very proud to be B Corp certified. The B Corp movement very much aligns with our ethos here at SOZO as we strive to create more sustainable websites and run our business as ethically as possible.

Digital for Good is our belief that digital can, and should, create a positive impact on the world. Not just in clicks and conversions, but in how it affects the planet, respects users, and supports long-term growth for brands that want to lead with purpose.

With responsible design and intelligent coding, we help brands to achieve sustainable growth whilst minimising their environmental impact.

sozodesign.co.uk

Website carbon rating:

This is cleaner than 92% of all web pages globally

Overall B Impact Score

Based on the B Impact assessment, SOZO Design Ltd earned an overall score of 87.7.

The median score for ordinary businesses who complete the assessment is currently 50.9.

SOZO has proudly planted 55,000 trees and supported many initiatives through our partnership with Ecology.

Trees planted

Creativity meets conscience

At SOZO, we strive to be as environmentally friendly as possible and over the last 12 months I’m really proud of the strides we’ve made in making our websites greener.

We have invested a lot of time and passion into how to make our own company website score a grade A+ carbon rating and also developed our own unique ‘eco-mode’ which strips back a websites’ assets even further to minimise it’s impact. I was thrilled to receive a global w3 award for this ground-breaking feature in the Best Sustainable Web Design category.

Our eco-mode feature hopefully will open people’s eyes to the fact that websites have a carbon footprint and show them that with intelligent design and coding we can reduce their digital impact without having to make too many compromises.

Our new mantra is ‘you don’t have to be beige to be green’, which neatly sums up our approach to sustainable web design.

Over the next 12 months we want to work with even more eco-conscious brands and fellow B Corps to share our knowledge and expertise to help them reduce their digital carbon footprint.

Shaun UthupCEO & Creative Director

Road to Certification

As soon as we heard about B Corp it resonated with us straight away, especially the environmental standards. We were looking for a certification which actually had meaning and would make us part of a community as opposed to other options which we found were more box ticking exercises which you just did at renewal stage.

B Corp is more of a culture and a community to belong to. It has made us more accountable and encouraged us to make better decisions in terms of the clients we work with and the way we treat our staff.

I was especially proud to pass first time without having to make too many changes to our business. We were already doing a lot of things required for certification which was pleasing to us all.

I’ve noticed our staff embrace the B Corp ethos and feel proud they work for a B Corp. It’s also had a commercial benefit in helping us to attract clients and employees.

Overall we are very glad we decided to certify and look forward to playing an active role in the B Corp community.

“We are very proud to be B Corp certified. B Corp very much aligns with our ethos here as we strive to be as green and ethical as possible.”

Shaun UthupCEO & Creative Director

SOZO Wins Global Award for Best Sustainable Web Design

SOZO has been awarded the “Best Sustainable Web Design” category at the 2025 w3 Awards, a global celebration of creativity and innovation in digital design.

Read more >

Sustainability is a competitive advantage

Shoppers increasingly prefer brands that align with their values, making sustainability a competitive advantage. Consumers are willing to spend an average of 9.7% more on sustainably produced or sourced goods, even amid cost-of-living and inflation concerns, and 73 % of consumers will change their buying habits to be greener.

of consumers are willing to change their purchasing habits to reduce their environmental impact. (Nielsen)

Consumers are willing to spend 9.7% more on sustainably produced or sourced goods.

Products marketed as sustainable are responsible for 41% of the growth in consumer packaged goods (CPGs) from 2013 to 2024.

01

Impact areas

Progress & plans

Governance

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Our Mission:

Empowering brands to excel in the digital landscape while championing sustainability and social responsibility. Our mission at SOZO is to craft innovative, results-driven strategies that elevate our clients’ presence while consciously minimising environmental impact.

Committed to ethical practices, we pledge to prioritise sustainability at every step, integrating eco-friendly initiatives into our operations. Through our creative prowess and unwavering dedication to sustainability and social standards, we aim to foster a brighter, more responsible future for the internet and society alike.

Governance

Progress:

  • We decided to work with more clients in the green sector and also more fellow B Corps.
  • Amended our brand values to be more purpose driven.
  • Created new website to showcase low carbon website design and development.
  • Delivered training sessions, webinars, articles and ebooks on sustainbility for our staff and clients.
  • Created a new annual review process which is more transparent and includes peer reviews.
  • Public access of our website carbon usage stats.
  • Publicly share our impact report online.
  • Share financial reports quarterly with whole team.

Plans:

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

  • Continue to enhance our process for annual staff reviews.
  • Improve the carbon rating our clients’ websites.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Workers

Score at certification: 30.7Operations score: 29.2IBM score: 0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction.

It also identifies whether your company is designed to deliver a specific, material, positive impact for its workers, and if so, opens the Worker Impact Business Model section that is most applicable.

Workers

Progress:

  • Introduced salary bands for greater transparency.
  • Increased holiday allowances.
  • Enhanced our EAP programme.
  • Provided stress management workshops.
  • Raised money for charity via sponsored events.
  • Given staff two paid days per year for volunteering.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Reduce the carbon footprint of our clients’ websites.
  • Raise awareness about the issue of digital carbon.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Community

Score at certification: 22.5Operations score: 19.4IBM score: 0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management.

In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Community

Progress:

  • Setup office in Cape Town, South Africa.
  • Employed ethnic minority staff member.
  • Employed another female staff member.

Score at certification: 22.5Operations score: 19.4IBM score: 0

Plans:

  • Employ more people in South Africa.
  • Renew visa sponsorship for person from Lebanon.

Environment

Score at certification: 10.5Operations score: 10.5IBM score: 0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a companies operations. It also recognises companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact.

Environment

Progress:

  • Developed our own unique eco-mode on our new website which reduces it’s carbon footprint.
  • Introduced a better and more accurate method to measure our website’s carbon footprint.
  • Scored grade A+ carbon rating for our new website.
  • Planted an extra 4054 trees taking our total up to 54618.
  • Helped to finance various carbon offsetting projects which created 125.7 tCO₂e of Carbon avoidance.
  • Helped to plant 1000 trees at a local school.
  • Worked with environmental charity, Pledgeball.
  • Delivered webinars and ebooks on sustainbility.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • More tree planting initiatives
  • Support more carbon avoidance schemes
  • Work with more clients in the green sector to help promote their services and initiatives.
  • Produce lower carbon, greener websites.
  • Educate clients and fellow agencies on how to produce low carbon websites.
  • Help to raise awareness about the issue of digital carbon amongst the business community.

Customers

Score at certification: 5Operations score: 5IBM score: 0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognises products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organisations.

Customers

Progress:

  • Send out client feedback surveys at the end of all projects.
  • Regular review meetings with clients
  • Collect more feedback from retained clients.
  • Collect more feedback from retained clients.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • Send out more regular NPS surveys to our retained marketing clients.
  • Annual reviews with clients assessing their website performance.
  • Continue to improve the accuracy of measuring the carbon footprint of our websites.

We believe an inclusive and diverse workforce with a healthy work-life balance, produces the best environment for creativity and productivity. 

04

Our work in action

Case Studies

BCP

Award-winning carbon offset projects

www.bcp.earth

SUMMARY

BCP develop award-winning forest carbon offset projects in areas of global biodiversity significance to conserve Africa’s wildlife. They are driving a new form of conservation finance that unites the community, wildlife, and climate positivity.

Combining beautiful imagery with engaging video

to create an impactful message, we worked closely with the client to ensure the imagery and video did justice to their vital work. Our design team supplemented the imagery with interesting iconography and illustrations to create a web design which is engaging, memorable and fun.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Imperative

Global carbon offsetting company

imperativeinc.com

SUMMARY

Imperative Global lend their expertise to major projects with cutting-edge carbon asset development capabilities to deliver best-in-class solutions. They commissioned SOZO to create a global brand and website which would set them apart as a world leader in this sector.

The website needed to engage and enlighten. We achieved this through creative design, sophisticated typography, and engaging animations. We are working through a digital marketing strategy to help them achieve this with SEO, PPC and brand awareness campaigns.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Innova needed a brand and website that communicated their commitment to delivering long-term energy and environmental solutions. They required a modern, professional identity that positioned them as leaders in sustainability and innovation.

The new brand and website elevate Innova’s presence, clearly showcasing their sustainable approach. The result is a powerful, engaging digital experience that strengthens their position in the energy and environmental sectors.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Energy Changes needed a fresh brand identity and website that clearly conveyed their mission to revolutionize the energy sector. The challenge was to create a visually striking platform that communicated their expertise and sustainability values.

The new brand and website successfully position Energy Changes as a thought leader in sustainable energy, offering a compelling digital experience that connects with their audience and strengthens their market presence.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Big impact, small carbon footprint

  • We produce low carbon websites
  • Our office is powered by 100% renewable electricity
  • We plant a 100 trees for every website we launch
  • Climate positive workforce
  • Fast loading websites which use less energy to download
  • Environmentally-friendly office supplies
  • Drive electric vehicles or cycle to work

Our climate pledges

01

To use 100% renewable electricity in our office

02

Use carbon neutral web hosting providers 

03

To plant a forest of 100 trees for every website we launch 

04

To offset the carbon footprint of all our staff 

05

Create low carbon websites

06

Buy environmentally-friendly office supplies

07

Have video meetings where possible, instead of travelling

08

Commute by walking, public transport, on bikes or via EVs

09

Work with suppliers who share our sustainable values

10

Make donations to an environmental charity.

Here’s to another year of positive impact

Thank you for reading our impact report. If you have any questions please get in touch.

Visit our blog for more information about low carbon sustainable web design >

GET IN TOUCH

01242 511912

info@sozodesign.co.uk

SOZO Design Ltd B Corp Impact Report 2025

Proudly B Corp

We are very proud to be B Corp certified. The B Corp movement very much aligns with our ethos here at SOZO as we strive to create more sustainable websites and run our business as ethically as possible.

Digital for Good is our belief that digital can, and should, create a positive impact on the world. Not just in clicks and conversions, but in how it affects the planet, respects users, and supports long-term growth for brands that want to lead with purpose.

With responsible design and intelligent coding, we help brands to achieve sustainable growth whilst minimising their environmental impact.

sozodesign.co.uk

Website carbon rating:

This is cleaner than 92% of all web pages globally

Overall B Impact Score

Based on the B Impact assessment, SOZO Design Ltd earned an overall score of 87.7.

The median score for ordinary businesses who complete the assessment is currently 50.9.

SOZO has proudly planted 55,000 trees and supported many initiatives through our partnership with Ecology.

Trees planted

Creativity meets conscience

At SOZO, we strive to be as environmentally friendly as possible and over the last 12 months I’m really proud of the strides we’ve made in making our websites greener.

We have invested a lot of time and passion into how to make our own company website score a grade A+ carbon rating and also developed our own unique ‘eco-mode’ which strips back a websites’ assets even further to minimise it’s impact. I was thrilled to receive a global w3 award for this ground-breaking feature in the Best Sustainable Web Design category.

Our eco-mode feature hopefully will open people’s eyes to the fact that websites have a carbon footprint and show them that with intelligent design and coding we can reduce their digital impact without having to make too many compromises.

Our new mantra is ‘you don’t have to be beige to be green’, which neatly sums up our approach to sustainable web design.

Over the next 12 months we want to work with even more eco-conscious brands and fellow B Corps to share our knowledge and expertise to help them reduce their digital carbon footprint.

Shaun UthupCEO & Creative Director

Road to Certification

As soon as we heard about B Corp it resonated with us straight away, especially the environmental standards. We were looking for a certification which actually had meaning and would make us part of a community as opposed to other options which we found were more box ticking exercises which you just did at renewal stage.

B Corp is more of a culture and a community to belong to. It has made us more accountable and encouraged us to make better decisions in terms of the clients we work with and the way we treat our staff.

I was especially proud to pass first time without having to make too many changes to our business. We were already doing a lot of things required for certification which was pleasing to us all.

I’ve noticed our staff embrace the B Corp ethos and feel proud they work for a B Corp. It’s also had a commercial benefit in helping us to attract clients and employees.

Overall we are very glad we decided to certify and look forward to playing an active role in the B Corp community.

“We are very proud to be B Corp certified. B Corp very much aligns with our ethos here as we strive to be as green and ethical as possible.”

Shaun UthupCEO & Creative Director

SOZO Wins Global Award for Best Sustainable Web Design

SOZO has been awarded the “Best Sustainable Web Design” category at the 2025 w3 Awards, a global celebration of creativity and innovation in digital design.

Read more >

Sustainability is a competitive advantage

Shoppers increasingly prefer brands that align with their values, making sustainability a competitive advantage. Consumers are willing to spend an average of 9.7% more on sustainably produced or sourced goods, even amid cost-of-living and inflation concerns, and 73 % of consumers will change their buying habits to be greener.

of consumers are willing to change their purchasing habits to reduce their environmental impact. (Nielsen)

Consumers are willing to spend 9.7% more on sustainably produced or sourced goods.

Products marketed as sustainable are responsible for 41% of the growth in consumer packaged goods (CPGs) from 2013 to 2024.

01

Impact areas

Progress & plans

Governance

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Our Mission:

Empowering brands to excel in the digital landscape while championing sustainability and social responsibility. Our mission at SOZO is to craft innovative, results-driven strategies that elevate our clients’ presence while consciously minimising environmental impact.

Committed to ethical practices, we pledge to prioritise sustainability at every step, integrating eco-friendly initiatives into our operations. Through our creative prowess and unwavering dedication to sustainability and social standards, we aim to foster a brighter, more responsible future for the internet and society alike.

Governance

Progress:

  • We decided to work with more clients in the green sector and also more fellow B Corps.
  • Amended our brand values to be more purpose driven.
  • Created new website to showcase low carbon website design and development.
  • Delivered training sessions, webinars, articles and ebooks on sustainbility for our staff and clients.
  • Created a new annual review process which is more transparent and includes peer reviews.
  • Public access of our website carbon usage stats.
  • Publicly share our impact report online.
  • Share financial reports quarterly with whole team.

Plans:

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

  • Continue to enhance our process for annual staff reviews.
  • Improve the carbon rating our clients’ websites.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Workers

Score at certification: 30.7Operations score: 29.2IBM score: 0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction.

It also identifies whether your company is designed to deliver a specific, material, positive impact for its workers, and if so, opens the Worker Impact Business Model section that is most applicable.

Workers

Progress:

  • Introduced salary bands for greater transparency.
  • Increased holiday allowances.
  • Enhanced our EAP programme.
  • Provided stress management workshops.
  • Raised money for charity via sponsored events.
  • Given staff two paid days per year for volunteering.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Reduce the carbon footprint of our clients’ websites.
  • Raise awareness about the issue of digital carbon.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Community

Score at certification: 22.5Operations score: 19.4IBM score: 0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management.

In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Community

Progress:

  • Setup office in Cape Town, South Africa.
  • Employed ethnic minority staff member.
  • Employed another female staff member.

Score at certification: 22.5Operations score: 19.4IBM score: 0

Plans:

  • Employ more people in South Africa.
  • Renew visa sponsorship for person from Lebanon.

Environment

Score at certification: 10.5Operations score: 10.5IBM score: 0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a companies operations. It also recognises companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact.

Environment

Progress:

  • Developed our own unique eco-mode on our new website which reduces it’s carbon footprint.
  • Introduced a better and more accurate method to measure our website’s carbon footprint.
  • Scored grade A+ carbon rating for our new website.
  • Planted an extra 4054 trees taking our total up to 54618.
  • Helped to finance various carbon offsetting projects which created 125.7 tCO₂e of Carbon avoidance.
  • Helped to plant 1000 trees at a local school.
  • Worked with environmental charity, Pledgeball.
  • Delivered webinars and ebooks on sustainbility.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • More tree planting initiatives
  • Support more carbon avoidance schemes
  • Work with more clients in the green sector to help promote their services and initiatives.
  • Produce lower carbon, greener websites.
  • Educate clients and fellow agencies on how to produce low carbon websites.
  • Help to raise awareness about the issue of digital carbon amongst the business community.

Customers

Score at certification: 5Operations score: 5IBM score: 0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognises products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organisations.

Customers

Progress:

  • Send out client feedback surveys at the end of all projects.
  • Regular review meetings with clients
  • Collect more feedback from retained clients.
  • Collect more feedback from retained clients.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • Send out more regular NPS surveys to our retained marketing clients.
  • Annual reviews with clients assessing their website performance.
  • Continue to improve the accuracy of measuring the carbon footprint of our websites.

We believe an inclusive and diverse workforce with a healthy work-life balance, produces the best environment for creativity and productivity. 

04

Our work in action

Case Studies

BCP

Award-winning carbon offset projects

www.bcp.earth

SUMMARY

BCP develop award-winning forest carbon offset projects in areas of global biodiversity significance to conserve Africa’s wildlife. They are driving a new form of conservation finance that unites the community, wildlife, and climate positivity.

Combining beautiful imagery with engaging video

to create an impactful message, we worked closely with the client to ensure the imagery and video did justice to their vital work. Our design team supplemented the imagery with interesting iconography and illustrations to create a web design which is engaging, memorable and fun.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Imperative

Global carbon offsetting company

imperativeinc.com

SUMMARY

Imperative Global lend their expertise to major projects with cutting-edge carbon asset development capabilities to deliver best-in-class solutions. They commissioned SOZO to create a global brand and website which would set them apart as a world leader in this sector.

The website needed to engage and enlighten. We achieved this through creative design, sophisticated typography, and engaging animations. We are working through a digital marketing strategy to help them achieve this with SEO, PPC and brand awareness campaigns.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Innova needed a brand and website that communicated their commitment to delivering long-term energy and environmental solutions. They required a modern, professional identity that positioned them as leaders in sustainability and innovation.

The new brand and website elevate Innova’s presence, clearly showcasing their sustainable approach. The result is a powerful, engaging digital experience that strengthens their position in the energy and environmental sectors.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Energy Changes needed a fresh brand identity and website that clearly conveyed their mission to revolutionize the energy sector. The challenge was to create a visually striking platform that communicated their expertise and sustainability values.

The new brand and website successfully position Energy Changes as a thought leader in sustainable energy, offering a compelling digital experience that connects with their audience and strengthens their market presence.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Big impact, small carbon footprint

  • We produce low carbon websites
  • Our office is powered by 100% renewable electricity
  • We plant a 100 trees for every website we launch
  • Climate positive workforce
  • Fast loading websites which use less energy to download
  • Environmentally-friendly office supplies
  • Drive electric vehicles or cycle to work

Our climate pledges

01

To use 100% renewable electricity in our office

02

Use carbon neutral web hosting providers 

03

To plant a forest of 100 trees for every website we launch 

04

To offset the carbon footprint of all our staff 

05

Create low carbon websites

06

Buy environmentally-friendly office supplies

07

Have video meetings where possible, instead of travelling

08

Commute by walking, public transport, on bikes or via EVs

09

Work with suppliers who share our sustainable values

10

Make donations to an environmental charity.

GET IN TOUCH

01242 511912

info@sozodesign.co.uk

Here’s to another year of positive impact

Thank you for reading our impact report. If you have any questions please get in touch.

Visit our blog for more information about low carbon sustainable web design >

SOZO Design Ltd B Corp Impact Report 2025

Proudly B Corp

We are very proud to be B Corp certified. The B Corp movement very much aligns with our ethos here at SOZO as we strive to create more sustainable websites and run our business as ethically as possible.

Digital for Good is our belief that digital can, and should, create a positive impact on the world. Not just in clicks and conversions, but in how it affects the planet, respects users, and supports long-term growth for brands that want to lead with purpose.

With responsible design and intelligent coding, we help brands to achieve sustainable growth whilst minimising their environmental impact.

sozodesign.co.uk

Website carbon rating:

This is cleaner than 92% of all web pages globally

Overall B Impact Score

Based on the B Impact assessment, SOZO Design Ltd earned an overall score of 87.7.

The median score for ordinary businesses who complete the assessment is currently 50.9.

SOZO has proudly planted 55,000 trees and supported many initiatives through our partnership with Ecology.

Trees planted

Creativity meets conscience

At SOZO, we strive to be as environmentally friendly as possible and over the last 12 months I’m really proud of the strides we’ve made in making our websites greener.

We have invested a lot of time and passion into how to make our own company website score a grade A+ carbon rating and also developed our own unique ‘eco-mode’ which strips back a websites’ assets even further to minimise it’s impact. I was thrilled to receive a global w3 award for this ground-breaking feature in the Best Sustainable Web Design category.

Our eco-mode feature hopefully will open people’s eyes to the fact that websites have a carbon footprint and show them that with intelligent design and coding we can reduce their digital impact without having to make too many compromises.

Our new mantra is ‘you don’t have to be beige to be green’, which neatly sums up our approach to sustainable web design.

Over the next 12 months we want to work with even more eco-conscious brands and fellow B Corps to share our knowledge and expertise to help them reduce their digital carbon footprint.

Shaun UthupCEO & Creative Director

Road to Certification

As soon as we heard about B Corp it resonated with us straight away, especially the environmental standards. We were looking for a certification which actually had meaning and would make us part of a community as opposed to other options which we found were more box ticking exercises which you just did at renewal stage.

B Corp is more of a culture and a community to belong to. It has made us more accountable and encouraged us to make better decisions in terms of the clients we work with and the way we treat our staff.

I was especially proud to pass first time without having to make too many changes to our business. We were already doing a lot of things required for certification which was pleasing to us all.

I’ve noticed our staff embrace the B Corp ethos and feel proud they work for a B Corp. It’s also had a commercial benefit in helping us to attract clients and employees.

Overall we are very glad we decided to certify and look forward to playing an active role in the B Corp community.

“We are very proud to be B Corp certified. B Corp very much aligns with our ethos here as we strive to be as green and ethical as possible.”

Shaun UthupCEO & Creative Director

SOZO Wins Global Award for Best Sustainable Web Design

SOZO has been awarded the “Best Sustainable Web Design” category at the 2025 w3 Awards, a global celebration of creativity and innovation in digital design.

Read more >

Sustainability is a competitive advantage

Shoppers increasingly prefer brands that align with their values, making sustainability a competitive advantage. Consumers are willing to spend an average of 9.7% more on sustainably produced or sourced goods, even amid cost-of-living and inflation concerns, and 73 % of consumers will change their buying habits to be greener.

of consumers are willing to change their purchasing habits to reduce their environmental impact. (Nielsen)

Consumers are willing to spend 9.7% more on sustainably produced or sourced goods.

Products marketed as sustainable are responsible for 41% of the growth in consumer packaged goods (CPGs) from 2013 to 2024.

01

Impact areas

Progress & plans

Governance

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Our Mission:

Empowering brands to excel in the digital landscape while championing sustainability and social responsibility. Our mission at SOZO is to craft innovative, results-driven strategies that elevate our clients’ presence while consciously minimising environmental impact.

Committed to ethical practices, we pledge to prioritise sustainability at every step, integrating eco-friendly initiatives into our operations. Through our creative prowess and unwavering dedication to sustainability and social standards, we aim to foster a brighter, more responsible future for the internet and society alike.

Governance

Progress:

  • We decided to work with more clients in the green sector and also more fellow B Corps.
  • Amended our brand values to be more purpose driven.
  • Created new website to showcase low carbon website design and development.
  • Delivered training sessions, webinars, articles and ebooks on sustainbility for our staff and clients.
  • Created a new annual review process which is more transparent and includes peer reviews.
  • Public access of our website carbon usage stats.
  • Publicly share our impact report online.
  • Share financial reports quarterly with whole team.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Improve the carbon rating our clients’ websites.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Workers

Score at certification: 30.7Operations score: 29.2IBM score: 0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction.

It also identifies whether your company is designed to deliver a specific, material, positive impact for its workers, and if so, opens the Worker Impact Business Model section that is most applicable.

Workers

Progress:

  • Introduced salary bands for greater transparency.
  • Increased holiday allowances.
  • Enhanced our EAP programme.
  • Provided stress management workshops.
  • Raised money for charity via sponsored events.
  • Given staff two paid days per year for volunteering.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Reduce the carbon footprint of our clients’ websites.
  • Raise awareness about the issue of digital carbon.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Community

Score at certification: 22.5Operations score: 19.4IBM score: 0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management.

In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Community

Progress:

  • Setup office in Cape Town, South Africa.
  • Employed ethnic minority staff member.
  • Employed another female staff member.

Score at certification: 22.5Operations score: 19.4IBM score: 0

Plans:

  • Employ more people in South Africa.
  • Renew visa sponsorship for person from Lebanon.

Environment

Score at certification: 10.5Operations score: 10.5IBM score: 0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a companies operations. It also recognises companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact.

Environment

Progress:

  • Developed our own unique eco-mode on our new website which reduces it’s carbon footprint.
  • Introduced a better and more accurate method to measure our website’s carbon footprint.
  • Scored grade A+ carbon rating for our new website.
  • Planted an extra 4054 trees taking our total up to 54618.
  • Helped to finance various carbon offsetting projects which created 125.7 tCO₂e of Carbon avoidance.
  • Helped to plant 1000 trees at a local school.
  • Worked with environmental charity, Pledgeball.
  • Delivered webinars and ebooks on sustainbility.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • More tree planting initiatives
  • Support more carbon avoidance schemes
  • Work with more clients in the green sector to help promote their services and initiatives.
  • Produce lower carbon, greener websites.
  • Educate clients and fellow agencies on how to produce low carbon websites.
  • Help to raise awareness about the issue of digital carbon amongst the business community.

Customers

Score at certification: 5Operations score: 5IBM score: 0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognises products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organisations.

Customers

Progress:

  • Send out client feedback surveys at the end of all projects.
  • Regular review meetings with clients
  • Collect more feedback from retained clients.
  • Collect more feedback from retained clients.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • Send out more regular NPS surveys to our retained marketing clients.
  • Annual reviews with clients assessing their website performance.
  • Continue to improve the accuracy of measuring the carbon footprint of our websites.

We believe an inclusive and diverse workforce with a healthy work-life balance, produces the best environment for creativity and productivity. 

04

Our work in action

Case Studies

BCP

Award-winning carbon offset projects

www.bcp.earth

SUMMARY

BCP develop award-winning forest carbon offset projects in areas of global biodiversity significance to conserve Africa’s wildlife. They are driving a new form of conservation finance that unites the community, wildlife, and climate positivity.

Combining beautiful imagery with engaging video

to create an impactful message, we worked closely with the client to ensure the imagery and video did justice to their vital work. Our design team supplemented the imagery with interesting iconography and illustrations to create a web design which is engaging, memorable and fun.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Imperative

Global carbon offsetting company

imperativeinc.com

SUMMARY

Imperative Global lend their expertise to major projects with cutting-edge carbon asset development capabilities to deliver best-in-class solutions. They commissioned SOZO to create a global brand and website which would set them apart as a world leader in this sector.

The website needed to engage and enlighten. We achieved this through creative design, sophisticated typography, and engaging animations. We are working through a digital marketing strategy to help them achieve this with SEO, PPC and brand awareness campaigns.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Innova needed a brand and website that communicated their commitment to delivering long-term energy and environmental solutions. They required a modern, professional identity that positioned them as leaders in sustainability and innovation.

The new brand and website elevate Innova’s presence, clearly showcasing their sustainable approach. The result is a powerful, engaging digital experience that strengthens their position in the energy and environmental sectors.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Energy Changes needed a fresh brand identity and website that clearly conveyed their mission to revolutionize the energy sector. The challenge was to create a visually striking platform that communicated their expertise and sustainability values.

The new brand and website successfully position Energy Changes as a thought leader in sustainable energy, offering a compelling digital experience that connects with their audience and strengthens their market presence.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Big impact, small carbon footprint

  • We produce low carbon websites
  • Our office is powered by 100% renewable electricity
  • We plant a 100 trees for every website we launch
  • Climate positive workforce
  • Fast loading websites which use less energy to download
  • Environmentally-friendly office supplies
  • Drive electric vehicles or cycle to work

Our climate pledges

01

To use 100% renewable electricity in our office

02

Use carbon neutral web hosting providers 

03

To plant a forest of 100 trees for every website we launch 

04

To offset the carbon footprint of all our staff 

05

Create low carbon websites

06

Buy environmentally-friendly office supplies

07

Have video meetings where possible, instead of travelling

08

Commute by walking, public transport, on bikes or via EVs

09

Work with suppliers who share our sustainable values

10

Make donations to an environmental charity.

GET IN TOUCH

01242 511912

info@sozodesign.co.uk

Here’s to another year of positive impact

Thank you for reading our impact report. If you have any questions please get in touch.

Visit our blog for more information about low carbon sustainable web design >

SOZO Design Ltd B Corp Impact Report 2025

Proudly B Corp

We are very proud to be B Corp certified. The B Corp movement very much aligns with our ethos here at SOZO as we strive to create more sustainable websites and run our business as ethically as possible.

Digital for Good is our belief that digital can, and should, create a positive impact on the world. Not just in clicks and conversions, but in how it affects the planet, respects users, and supports long-term growth for brands that want to lead with purpose.

With responsible design and intelligent coding, we help brands to achieve sustainable growth whilst minimising their environmental impact.

sozodesign.co.uk

Website carbon rating:

This is cleaner than 92% of all web pages globally

Overall B Impact Score

Based on the B Impact assessment, SOZO Design Ltd earned an overall score of 87.7.

The median score for ordinary businesses who complete the assessment is currently 50.9.

SOZO has proudly planted 55,000 trees and supported many initiatives through our partnership with Ecology.

Trees planted

Creativity meets conscience

At SOZO, we strive to be as environmentally friendly as possible and over the last 12 months I’m really proud of the strides we’ve made in making our websites greener.

We have invested a lot of time and passion into how to make our own company website score a grade A+ carbon rating and also developed our own unique ‘eco-mode’ which strips back a websites’ assets even further to minimise it’s impact. I was thrilled to receive a global w3 award for this ground-breaking feature in the Best Sustainable Web Design category.

Our eco-mode feature hopefully will open people’s eyes to the fact that websites have a carbon footprint and show them that with intelligent design and coding we can reduce their digital impact without having to make too many compromises.

Our new mantra is ‘you don’t have to be beige to be green’, which neatly sums up our approach to sustainable web design.

Over the next 12 months we want to work with even more eco-conscious brands and fellow B Corps to share our knowledge and expertise to help them reduce their digital carbon footprint.

Shaun UthupCEO & Creative Director

Road to Certification

As soon as we heard about B Corp it resonated with us straight away, especially the environmental standards. We were looking for a certification which actually had meaning and would make us part of a community as opposed to other options which we found were more box ticking exercises which you just did at renewal stage.

B Corp is more of a culture and a community to belong to. It has made us more accountable and encouraged us to make better decisions in terms of the clients we work with and the way we treat our staff.

I was especially proud to pass first time without having to make too many changes to our business. We were already doing a lot of things required for certification which was pleasing to us all.

I’ve noticed our staff embrace the B Corp ethos and feel proud they work for a B Corp. It’s also had a commercial benefit in helping us to attract clients and employees.

Overall we are very glad we decided to certify and look forward to playing an active role in the B Corp community.

“We are very proud to be B Corp certified. B Corp very much aligns with our ethos here as we strive to be as green and ethical as possible.”

Shaun UthupCEO & Creative Director

SOZO Wins Global Award for Best Sustainable Web Design

SOZO has been awarded the “Best Sustainable Web Design” category at the 2025 w3 Awards, a global celebration of creativity and innovation in digital design.

Read more >

Sustainability is a competitive advantage

Shoppers increasingly prefer brands that align with their values, making sustainability a competitive advantage. Consumers are willing to spend an average of 9.7% more on sustainably produced or sourced goods, even amid cost-of-living and inflation concerns, and 73 % of consumers will change their buying habits to be greener.

of consumers are willing to change their purchasing habits to reduce their environmental impact. (Nielsen)

Consumers are willing to spend 9.7% more on sustainably produced or sourced goods.

Products marketed as sustainable are responsible for 41% of the growth in consumer packaged goods (CPGs) from 2013 to 2024.

01

Impact areas

Progress & plans

Governance

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Our Mission:

Empowering brands to excel in the digital landscape while championing sustainability and social responsibility. Our mission at SOZO is to craft innovative, results-driven strategies that elevate our clients’ presence while consciously minimising environmental impact.

Committed to ethical practices, we pledge to prioritise sustainability at every step, integrating eco-friendly initiatives into our operations. Through our creative prowess and unwavering dedication to sustainability and social standards, we aim to foster a brighter, more responsible future for the internet and society alike.

Governance

Progress:

  • We decided to work with more clients in the green sector and also more fellow B Corps.
  • Amended our brand values to be more purpose driven.
  • Created new website to showcase low carbon website design and development.
  • Delivered training sessions, webinars, articles and ebooks on sustainbility for our staff and clients.
  • Created a new annual review process which is more transparent and includes peer reviews.
  • Public access of our website carbon usage stats.
  • Publicly share our impact report online.
  • Share financial reports quarterly with whole team.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Improve the carbon rating our clients’ websites.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Workers

Score at certification: 30.7Operations score: 29.2IBM score: 0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction.

It also identifies whether your company is designed to deliver a specific, material, positive impact for its workers, and if so, opens the Worker Impact Business Model section that is most applicable.

Workers

Progress:

  • Introduced salary bands for greater transparency.
  • Increased holiday allowances.
  • Enhanced our EAP programme.
  • Provided stress management workshops.
  • Raised money for charity via sponsored events.
  • Given staff two paid days per year for volunteering.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Reduce the carbon footprint of our clients’ websites.
  • Raise awareness about the issue of digital carbon.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Community

Score at certification: 22.5Operations score: 19.4IBM score: 0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management.

In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Community

Progress:

  • Setup office in Cape Town, South Africa.
  • Employed ethnic minority staff member.
  • Employed another female staff member.

Score at certification: 22.5Operations score: 19.4IBM score: 0

Plans:

  • Employ more people in South Africa.
  • Renew visa sponsorship for person from Lebanon.

Environment

Score at certification: 10.5Operations score: 10.5IBM score: 0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a companies operations. It also recognises companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact.

Environment

Progress:

  • Developed our own unique eco-mode on our new website which reduces it’s carbon footprint.
  • Introduced a better and more accurate method to measure our website’s carbon footprint.
  • Scored grade A+ carbon rating for our new website.
  • Planted an extra 4054 trees taking our total up to 54618.
  • Helped to finance various carbon offsetting projects which created 125.7 tCO₂e of Carbon avoidance.
  • Helped to plant 1000 trees at a local school.
  • Worked with environmental charity, Pledgeball.
  • Delivered webinars and ebooks on sustainbility.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • More tree planting initiatives
  • Support more carbon avoidance schemes
  • Work with more clients in the green sector to help promote their services and initiatives.
  • Produce lower carbon, greener websites.
  • Educate clients and fellow agencies on how to produce low carbon websites.
  • Help to raise awareness about the issue of digital carbon amongst the business community.

Customers

Score at certification: 5Operations score: 5IBM score: 0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognises products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organisations.

Customers

Progress:

  • Send out client feedback surveys at the end of all projects.
  • Regular review meetings with clients.
  • Collect more feedback from retained clients.
  • Ask clients how sustainable they would like their websites to be.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • Send out more regular NPS surveys to our retained marketing clients.
  • Annual reviews with clients assessing their website performance.
  • Continue to improve the accuracy of measuring the carbon footprint of our websites.

We believe an inclusive and diverse workforce with a healthy work-life balance, produces the best environment for creativity and productivity. 

04

Our work in action

Case Studies

BCP

Award-winning carbon offset projects

www.bcp.earth

SUMMARY

BCP develop award-winning forest carbon offset projects in areas of global biodiversity significance to conserve Africa’s wildlife. They are driving a new form of conservation finance that unites the community, wildlife, and climate positivity.

Combining beautiful imagery with engaging video

to create an impactful message, we worked closely with the client to ensure the imagery and video did justice to their vital work. Our design team supplemented the imagery with interesting iconography and illustrations to create a web design which is engaging, memorable and fun.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Imperative

Global carbon offsetting company

imperativeinc.com

SUMMARY

Imperative Global lend their expertise to major projects with cutting-edge carbon asset development capabilities to deliver best-in-class solutions. They commissioned SOZO to create a global brand and website which would set them apart as a world leader in this sector.

The website needed to engage and enlighten. We achieved this through creative design, sophisticated typography, and engaging animations. We are working through a digital marketing strategy to help them achieve this with SEO, PPC and brand awareness campaigns.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Innova needed a brand and website that communicated their commitment to delivering long-term energy and environmental solutions. They required a modern, professional identity that positioned them as leaders in sustainability and innovation.

The new brand and website elevate Innova’s presence, clearly showcasing their sustainable approach. The result is a powerful, engaging digital experience that strengthens their position in the energy and environmental sectors.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Energy Changes needed a fresh brand identity and website that clearly conveyed their mission to revolutionize the energy sector. The challenge was to create a visually striking platform that communicated their expertise and sustainability values.

The new brand and website successfully position Energy Changes as a thought leader in sustainable energy, offering a compelling digital experience that connects with their audience and strengthens their market presence.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Big impact, small carbon footprint

  • We produce low carbon websites
  • Our office is powered by 100% renewable electricity
  • We plant a 100 trees for every website we launch
  • Climate positive workforce
  • Fast loading websites which use less energy to download
  • Environmentally-friendly office supplies
  • Drive electric vehicles or cycle to work

Our climate pledges

01

To use 100% renewable electricity in our office

02

Use carbon neutral web hosting providers 

03

To plant a forest of 100 trees for every website we launch 

04

To offset the carbon footprint of all our staff 

05

Create low carbon websites

06

Buy environmentally-friendly office supplies

07

Have video meetings where possible, instead of travelling

08

Commute by walking, public transport, on bikes or via EVs

09

Work with suppliers who share our sustainable values

10

Make donations to an environmental charity.

Here’s to another year of positive impact

Thank you for reading our impact report. If you have any questions please get in touch.

Visit our blog for more information about low carbon sustainable web design >

SOZO Design Ltd B Corp Impact Report 2025

Proudly B Corp

We are very proud to be B Corp certified. The B Corp movement very much aligns with our ethos here at SOZO as we strive to create more sustainable websites and run our business as ethically as possible.

Digital for Good is our belief that digital can, and should, create a positive impact on the world. Not just in clicks and conversions, but in how it affects the planet, respects users, and supports long-term growth for brands that want to lead with purpose.

With responsible design and intelligent coding, we help brands to achieve sustainable growth whilst minimising their environmental impact.

sozodesign.co.uk

Website carbon rating:

This is cleaner than 92% of all web pages globally

Overall B Impact Score

Based on the B Impact assessment, SOZO Design Ltd earned an overall score of 87.7.

The median score for ordinary businesses who complete the assessment is currently 50.9.

SOZO has proudly planted 55,000 trees and supported many initiatives through our partnership with Ecology.

Trees planted

Creativity meets conscience

At SOZO, we strive to be as environmentally friendly as possible and over the last 12 months I’m really proud of the strides we’ve made in making our websites greener.

We have invested a lot of time and passion into how to make our own company website score a grade A+ carbon rating and also developed our own unique ‘eco-mode’ which strips back a websites’ assets even further to minimise it’s impact. I was thrilled to receive a global w3 award for this ground-breaking feature in the Best Sustainable Web Design category.

Our eco-mode feature hopefully will open people’s eyes to the fact that websites have a carbon footprint and show them that with intelligent design and coding we can reduce their digital impact without having to make too many compromises.

Our new mantra is ‘you don’t have to be beige to be green’, which neatly sums up our approach to sustainable web design.

Over the next 12 months we want to work with even more eco-conscious brands and fellow B Corps to share our knowledge and expertise to help them reduce their digital carbon footprint.

Shaun UthupCEO & Creative Director

Road to Certification

As soon as we heard about B Corp it resonated with us straight away, especially the environmental standards. We were looking for a certification which actually had meaning and would make us part of a community as opposed to other options which we found were more box ticking exercises which you just did at renewal stage.

B Corp is more of a culture and a community to belong to. It has made us more accountable and encouraged us to make better decisions in terms of the clients we work with and the way we treat our staff.

I was especially proud to pass first time without having to make too many changes to our business. We were already doing a lot of things required for certification which was pleasing to us all.

I’ve noticed our staff embrace the B Corp ethos and feel proud they work for a B Corp. It’s also had a commercial benefit in helping us to attract clients and employees.

Overall we are very glad we decided to certify and look forward to playing an active role in the B Corp community.

“We are very proud to be B Corp certified. B Corp very much aligns with our ethos here as we strive to be as green and ethical as possible.”

Shaun UthupCEO & Creative Director

SOZO Wins Global Award for Best Sustainable Web Design

SOZO has been awarded the “Best Sustainable Web Design” category at the 2025 w3 Awards, a global celebration of creativity and innovation in digital design.

Read more >

Sustainability is a competitive advantage

Shoppers increasingly prefer brands that align with their values, making sustainability a competitive advantage. Consumers are willing to spend an average of 9.7% more on sustainably produced or sourced goods, even amid cost-of-living and inflation concerns, and 73 % of consumers will change their buying habits to be greener.

of consumers are willing to change their purchasing habits to reduce their environmental impact. (Nielsen)

Consumers are willing to spend 9.7% more on sustainably produced or sourced goods.

Products marketed as sustainable are responsible for 41% of the growth in consumer packaged goods (CPGs) from 2013 to 2024.

01

Impact areas

Progress & plans

Governance

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Our Mission:

Empowering brands to excel in the digital landscape while championing sustainability and social responsibility. Our mission at SOZO is to craft innovative, results-driven strategies that elevate our clients’ presence while consciously minimising environmental impact.

Committed to ethical practices, we pledge to prioritise sustainability at every step, integrating eco-friendly initiatives into our operations. Through our creative prowess and unwavering dedication to sustainability and social standards, we aim to foster a brighter, more responsible future for the internet and society alike.

Governance

Progress:

  • We decided to work with more clients in the green sector and also more fellow B Corps.
  • Amended our brand values to be more purpose driven.
  • Created new website to showcase low carbon website design and development.
  • Delivered training sessions, webinars, articles and ebooks on sustainbility for our staff and clients.
  • Created a new annual review process which is more transparent and includes peer reviews.
  • Public access of our website carbon usage stats.
  • Publicly share our impact report online.
  • Share financial reports quarterly with whole team.

Plans:

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

  • Continue to enhance our process for annual staff reviews.
  • Improve the carbon rating our clients’ websites.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Workers

Score at certification: 30.7Operations score: 29.2IBM score: 0

Workers evaluates a company’s contributions to its employees’ financial security, health & safety, wellness, career development, and engagement & satisfaction.

It also identifies whether your company is designed to deliver a specific, material, positive impact for its workers, and if so, opens the Worker Impact Business Model section that is most applicable.

Workers

Progress:

  • Introduced salary bands for greater transparency.
  • Increased holiday allowances.
  • Enhanced our EAP programme.
  • Provided stress management workshops.
  • Raised money for charity via sponsored events.
  • Given staff two paid days per year for volunteering.

Score at certification: 18.9Operations score: 8.9IBM score: 10.0

Plans:

  • Continue to enhance our process for annual staff reviews.
  • Reduce the carbon footprint of our clients’ websites.
  • Raise awareness about the issue of digital carbon.
  • Improve our reporting of our environmental and social activities, and display of our impact statistics.
  • Involve more members of staff in our B Corp related initiatives.
  • Encourage staff to share their own activities internally and measure their impact.

Community

Score at certification: 22.5Operations score: 19.4IBM score: 0

Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management.

In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.

Community

Progress:

  • Setup office in Cape Town, South Africa.
  • Employed ethnic minority staff member.
  • Employed another female staff member.

Score at certification: 22.5Operations score: 19.4IBM score: 0

Plans:

  • Employ more people in South Africa.
  • Renew visa sponsorship for person from Lebanon.

Environment

Score at certification: 10.5Operations score: 10.5IBM score: 0

Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a companies operations. It also recognises companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact.

Environment

Progress:

  • Developed our own unique eco-mode on our new website which reduces it’s carbon footprint.
  • Introduced a better and more accurate method to measure our website’s carbon footprint.
  • Scored grade A+ carbon rating for our new website.
  • Planted an extra 4054 trees taking our total up to 54618.
  • Helped to finance various carbon offsetting projects which created 125.7 tCO₂e of Carbon avoidance.
  • Helped to plant 1000 trees at a local school.
  • Worked with environmental charity, Pledgeball.
  • Delivered webinars and ebooks on sustainbility.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • More tree planting initiatives
  • Support more carbon avoidance schemes
  • Work with more clients in the green sector to help promote their services and initiatives.
  • Produce lower carbon, greener websites.
  • Educate clients and fellow agencies on how to produce low carbon websites.
  • Help to raise awareness about the issue of digital carbon amongst the business community.

Customers

Score at certification: 5Operations score: 5IBM score: 0

Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognises products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organisations.

Customers

Progress:

  • Send out client feedback surveys at the end of all projects.
  • Regular review meetings with clients.
  • Collect more feedback from retained clients.
  • Ask clients how sustainable they would like their websites to be.

Score at certification: 10.5Operations score: 10.5IBM score: 0

Plans:

  • Send out more regular NPS surveys to our retained marketing clients.
  • Annual reviews with clients assessing their website performance.
  • Continue to improve the accuracy of measuring the carbon footprint of our websites.

We believe an inclusive and diverse workforce with a healthy work-life balance, produces the best environment for creativity and productivity. 

04

Our work in action

Case Studies

BCP

Award-winning carbon offset projects

www.bcp.earth

SUMMARY

BCP develop award-winning forest carbon offset projects in areas of global biodiversity significance to conserve Africa’s wildlife. They are driving a new form of conservation finance that unites the community, wildlife, and climate positivity.

Combining beautiful imagery with engaging video

to create an impactful message, we worked closely with the client to ensure the imagery and video did justice to their vital work. Our design team supplemented the imagery with interesting iconography and illustrations to create a web design which is engaging, memorable and fun.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Imperative

Global carbon offsetting company

imperativeinc.com

SUMMARY

Imperative Global lend their expertise to major projects with cutting-edge carbon asset development capabilities to deliver best-in-class solutions. They commissioned SOZO to create a global brand and website which would set them apart as a world leader in this sector.

The website needed to engage and enlighten. We achieved this through creative design, sophisticated typography, and engaging animations. We are working through a digital marketing strategy to help them achieve this with SEO, PPC and brand awareness campaigns.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Innova needed a brand and website that communicated their commitment to delivering long-term energy and environmental solutions. They required a modern, professional identity that positioned them as leaders in sustainability and innovation.

The new brand and website elevate Innova’s presence, clearly showcasing their sustainable approach. The result is a powerful, engaging digital experience that strengthens their position in the energy and environmental sectors.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

SUMMARY

Energy Changes needed a fresh brand identity and website that clearly conveyed their mission to revolutionize the energy sector. The challenge was to create a visually striking platform that communicated their expertise and sustainability values.

The new brand and website successfully position Energy Changes as a thought leader in sustainable energy, offering a compelling digital experience that connects with their audience and strengthens their market presence.

WHAT WE DID

SEO & PPC

Digital Marketing

Website

Branding

Big impact, small carbon footprint

  • We produce low carbon websites
  • Our office is powered by 100% renewable electricity
  • We plant a 100 trees for every website we launch
  • Climate positive workforce
  • Fast loading websites which use less energy to download
  • Environmentally-friendly office supplies
  • Drive electric vehicles or cycle to work

Our climate pledges

01

To use 100% renewable electricity in our office

02

Use carbon neutral web hosting providers 

03

To plant a forest of 100 trees for every website we launch 

04

To offset the carbon footprint of all our staff 

05

Create low carbon websites

06

Buy environmentally-friendly office supplies

07

Have video meetings where possible, instead of travelling

08

Commute by walking, public transport, on bikes or via EVs

09

Work with suppliers who share our sustainable values

10

Make donations to an environmental charity.

GET IN TOUCH

01242 511912

info@sozodesign.co.uk

Here’s to another year of positive impact

Thank you for reading our impact report. If you have any questions please get in touch.

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